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In his capacity as the Ruler of Dubai, His Highness Shaikh Mohammad Bin Rashid Al Maktoum, UAE Vice-President and Prime Minister, on Sunday issued a law establishing a new body, the Dubai Corporation for Tourism and Commerce Marketing (DCTCM).
The new Corporation is an affiliate of the Dubai Government?s Department of Tourism and Commerce Marketing (DTCM) and will become the entity responsible for the promotion and marketing of the emirate of Dubai.
The decree states that the Corporation will have a mandate that includes promoting the emirate as a prime destination for tourism, entertainment, and events; promoting the emirate?s credentials for global business, with essential facilities, infrastructure, events and expertise required to facilitate trade; and attracting regional and international businesses to establish offices in the emirate.
The Corporation will be responsible for establishing effective partnerships with public and private sector organisations whose work relates to the tourism and commerce sectors in the emirate and for fostering trade relations with local, regional and international companies within relevant industries, with a view to increasing inbound travel and trade.